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What the heck does social media have to have to do with SEO? At MWI we hear lots of questions from our current and prospective clients. Social media is a fast expanding channel of marketing that many businesses have only recently begun to take advantage of over the last couple of years, [https://technoluddites.org/wiki/index.php/Five_Reasons_Why_Social_Media_Is_Essential_For_SEO زيادة مشاهدات اليوتيوب] yet it's essential to utilize it - especially if you're investing funds into search engine optimization. The creation and management of social media accounts are extremely crucial to support SEO efforts, even though the [https://www.gov.uk/search/all?keywords=benefits benefits] of social media aren't always apparent. From the myriad of reasons to think about social media as a part of your overall strategy to be online Here are five reasons it's important for SEO.<br><br>1) Social Media Signals<br>It's not a secret that Google, Bing and other major search engines have been using online conversations in their ranking algorithms for quite some period of time. A social engagement happens when users like, share or share a tweet about an article. A piece of content that has more engagements on social media will be able to show more social signals. Search engines analyze these social signals and use them as an indicator of quality when ranking the content. This is a way for search engines to identify the most popular content and what their algorithm deems good quality. A piece of content can be immediately indexed whenever it's attracting a significant amount of social interactions.<br><br>2.) Link Building<br>It's long gone from the time when you could go out and ask for links from other websites. Google's Panda/Penguin algorithm has forced SEOs to linkbuild using the old method: make good quality content that is pertinent. How do you get in touch with sites who are willing to link to your website if asking them directly is thought to be an "unnatural" link building technique? Social media is your solution. Social media lets you present your content in front of the right people, who could be influenced to link to it when it's worthy of linking to. People who connect your content to their networks which increases the power of your content.<br><br>3) Content Amplification<br>No matter how top-quality the content you publish, it will not gain traction until you amplify it. Sure, email marketing can be an excellent method to amplify content, but it will only reach the people in your database of marketing. You can also reach new audiences through social media. If you post your content to your followers, they will also share it with their personal followings if they find it helpful. This will cause them to spread the word to their networks which will increase the reach of your content. In return, you will gain many relevant visitors including inbound links, social signals and brand [https://socialwb.com/%d8%b4%d8%b1%d8%a7%d8%a1-%d9%85%d8%b4%d8%a7%d9%87%d8%af%d8%a7%d8%aa-%d9%8a%d9%88%d8%aa%d9%8a%d9%88%d8%a8/ زيادة مشاهدات اليوتيوب] awareness - all of which are used by search engines to judge the quality of your content.<br><br>content amplification lifecycle<br><br>4.) Brand Awareness and Signals<br>Search engines will use your brand's reputation and image to assess the quality of your site and how trustworthy it needs to be in their ranking algorithms. Social media can help build brand awareness and increases the quality of the quality of your content. This is what Google refers to as co-citation. Making these co-citations with social media can help increase Google's trust and confidence in your website , and will also help by using branded search terms.<br><br>5) Social Indexing<br>Search engines have been indexing social media profiles for a few years now which means that they appear on search result pages. This enables your brand to appear in search results for your branded search queries , which is more than just your own website. But it gets even better than that. Tweets that were individual from Twitter were once indexed and displayed in the search results. This allowed your content to be more prominent in search. The service was temporary for a few months, until Google decided to discontinue it up until now. Google will once again show tweets in search results, so it's important to leverage it for getting your content ranked.